Media Marketing Madness
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So yes, the last page was a bit heavy on the eye, and this one will not be enthralling either but it is important to understand what the curriculum expects from you as a student. Once we have sorted the nuts from the bolts you can start the journey of making your own advertisement. Remember, just follow the hyperlink or the blue arrow.

 Curriculum 

The curriculum guideline outcome one emphasises the need to understand how media communicates ideas. Lessons 1- 5 concentrates primarily on engaging with media products on a critical level. Questioning motives and ideals inherent in today’s media in order to further understand them and then implement that understanding into your own projects.

In relation to outcome two the whole lesson plan is designed to create the students own media production concentrating on audience perception. In order for the students to accomplish this they will have to fulfil a range of production roles and responsibilities.

Throughout the lesson program students will be critically deconstructing a variety of media products. This will align with outcome three responses to media. In particular concentrating on how meaning is constructed.

These three outcome addressed correspond with my course content that concentrates on the practical application of narrative codes and conventions in creating their own films.  

Representation and audiences are an intrinsic part of the course as they help students to create a more authentic product due to the nature of the film they are creating. 


The next page will give a week by week break down including curriculum syllabus links. Click on the arrow,


You might start to think that I am getting senile.... I am not. I keep repeating what we are doing so you get a clear idea of what I expect of you. :)

Curriculum Council (2007). Curriculum Framework Curriculum Guide: Arts, Curriculum Council: Perth, pp 25-29, 51-55, 75-79, 99-105.

Western Australian Department of Education and Training (2007). K-10 Syllabus: Scope and Sequence: Arts. Western Australian Department of Education and Training: Perth. Available at: http://www.curriculum.wa.edu.au/internet/Years_K10/Curriculum_Resources


 

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